Blog archives

July 2014

Are consumers ready for wearables and connected tech, yet?

There's a lot of talk in the press about the latest in wearable tech, from Google Glass to the iWatch (which may not be called iWatch, as it appears). In the Home Automation field, Google has got Nest, Apple has HomeKit, and Samsung has just acquired its own connected objects firm, SmartThings. Everyday we can read news about yet another usage of connected objects. And in spite of that, consumers seem to be reacting slowly, if not adversely to it.

Why, will you ask? Well, there's first the issue of data privacy,

2014-07-23 15:22 by Nathalie Kantorowicz (comments: 0)